A major online wagering platform, B90, just raked in a hefty €2 million (approximately $2.5 million for our American friends!). This windfall came from offloading a portion of the company – nearly 37 million shares – at a steal.
Now, what’s the plan for this influx of capital? Expansion, of course! Over half of the funds are allocated to acquiring or partnering with other businesses. Picture them on a spending spree in the gambling arena!
A significant portion, around £400,000, is being reinvested into their existing ventures: sports wagering platforms like Bet90 and a few others you likely haven’t encountered unless you’re deeply immersed in the Scandinavian betting scene.
And the remaining sum? Well, operational costs need covering! That’s where everyday expenditures and the expenses associated with securing this financial boost come in.
Ah, and remember Emwys, that Swedish marketing firm B90 had its sights on? It’s official! They’ve joined the B90 fold. Emwys excels at attracting eyeballs to advertisements within the digital betting realm, precisely what B90 needs to ascend even further.
Ronny Breivik, the head honcho at B90, is ecstatic about the entire affair. He believes this is a pivotal moment – they’ve officially entered the big leagues.
Leveraging unexplored markets and amplifying existing successes are key to our pursuit of substantial revenue expansion. This approach ensures sustained profitability from our ongoing marketing initiatives.
This strategic maneuver aligns perfectly with our “acquire and integrate” approach.
The deal involves an immediate infusion of €1.25 million (approximately $1.33 million) in cash, supplemented by €1.6 million in stock options, equivalent to 25,271,203 shares, as stipulated in our arrangement with Funko International.